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The Best Reasons to Sell Wholesale Handmade Soap making money selling soap starting a soap business

A lot of times when fresh-faced soapmakers jump into biz, they hear about wholesale and the first question they ask is WHY. Why would I ever want to wholesale my handmade soap? In fact, this is a...

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How to Make Managing Your Email Easy starting a soap business

Owning a small business gets a little crazy, pulling you in a million different directions all the time. However, if you asked me what the hardest part was, I'd say managing your email is at the...

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How to Create Facebook Ads that Actually Work for Your Business promoting your products

Soap business owners are coming to terms with the fact that social media is no longer a free marketing playground. I've seen an uptick in soapmakers tackling "pay to play" marketing strategies. (...

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How to Market Your Handmade Soap Effectively and Easily making money selling soap promoting your products

When I snag the privilege of working one-on-one with soapmakers to boost their soap businesses, we usually identify straight away the core issue. More often than not, they aren't marketing their...

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4 Ways to Extend the Shelf Life of Your Essential Oils guest contributors soap science and info

This post is brought to you courtesy of Kacie.

Essential oils are a pricey investment for any soap and cosmetic formulator. It's one of the biggest complaints we see among makers who first tackle...

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How to Raise Your Prices and Delight Your Customers (At The Same Time) branding your business making money selling soap

Many years ago, I started selling my handmade soap at craft shows and farmer's markets for five dollars a bar. Like many soapmakers, I wasn't sure how to price my products.

I relied too heavily on...

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Helping Soapmakers Affected by Harvey news and updates

Hurricane Harvey made landfall last Friday, and set records for the amount of rainfall in southeast Texas and southern Louisiana.

If you missed it, here's a brief summary of what has happened. And...

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Tutorial: Fresh Turmeric and Almond Milk Soap Recipe guest contributors soap recipes and tutorials

This tutorial is brought to you courtesy of Leanna Blacher.

Nothing gets my creative juices flowing more than trying new ingredients. So, when I spotted fresh turmeric at my local Fresh Market...

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Should You Make the Switch to an Instagram Business Account? promoting your products

In 2016, Instagram announced the ability to transform personal accounts into business accounts. This lets users grab hold of new features, like statistics, quick contact information, and the...

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It's not enough to be "not racist."

We must do better.

We must be actively anti-racist in our professional and personal lives to change how society works. Black soapmakers, Indigenuous soapmakers, and soapmakers of color deserve an equal opportunity to live freely, make money, and follow their dreams. Read our anti-racism pledge, see what we are doing, & find out how you can join us in closing the gap.

Learn more about our commitment to anti-racism in business.