Can SMART goals make successful web design easy?

Web Design SMART Goals Desktop Notepad Hands Computer

Before you can dive into your web design, either starting from scratch or doing some updates, you need to be crystal clear on what your goals are. And those goals should be all about making your bottom line blast off. Let’s talk about how to use SMART goals to make web design a cakewalk. So, […]

How to Create a Marketing Calendar to Save You Time & Keep You Focused

How to Create a Marketing Calendar to Save You Time

Too often I see soapmakers run their businesses like today is the only day that matters, and while that kicks some serious ass for motivation and getting stuff done, it doesn’t do you any favors in the long run! When you create a marketing calendar on the other hand… winning! How many times have you […]

If You Could Start Your Soap Business Over, What Would You Do Differently?

If You Could Start Your Soap Business Over, What Would You Do Differently?

One of my favorite things about our Facebook group is that interesting discussions are always taking place! Recently, one of our members, Jennifer Jansen (From the Blue House) kicked off a great topic by asking: “If you had the chance to start your soap business over again, from scratch, knowing what you know now, what […]

Giveaway: Getting Ready for an Awesome New Year!

My personal favorite: a bullet journal and emergent task planner pad.

For the last two years, I’ve rounded up my favorite planners and goal setting tools. Last year, I dished on my favorite planners for small biz owners right over here. And in 2015, I dished on how to use a planner to get your schedule straight. This year, my shortlist of favorite planners drops down to […]

How to Know When You Are Ready to Start a Soap Company of Your Own

Are You Ready To Start a Soap Company of Your Own?

As a business coach in the handmade soap making industry, I get asked often about how long a soapmaker should wait before they start a soap company. It even comes up in our Facebook group often, and it usually doesn’t go so smoothly. Here’s why: Experienced soapmakers with longstanding soap businesses may seem negative or appear as […]

10 Things You Need to Know Before You Start a Soap Business

I’ve been asked a lot for advice about how to start a soap business. (Duh, that’s why I’m here!) So I decided to round up the most common bits and pieces of advice I’ve given over the years into one gigantic resource. I’ve listed up ten things I think everyone should know before they start […]

Improve Your Productivity in 2015 The Old Fashioned Way

Leuchtturm 1917 Large Hard Cover Notebook

Everyone knows I’m a tech geek, but there is one way I still revert back to the old fashioned ways of pen and paper: planning. Since the new year is right around the corner, I wanted to share my favorite planners and workbooks for laser focus and maximum productivity. Every planner out there isn’t right […]