My Best Advice for Successful Holiday Craft Shows

Every fall, a ton of questions from first-time holiday craft show vendors start streaming in. How much product do I take? What do I need? Any advice? If this sounds like burning hot questions, you need the answers to, we’ve got you. This year, we decided to put all our favorite advice together in one […]

6 Ways to Prevent Holiday Season Burnout and Stress

Six Ways to Prevent Holiday Burnout and Stress as a Biz Owner

For most soap company owners, the holiday season is a double-edged sword. It’s typically the largest sales season for a lot of small business owners, which means money – yay! On the other hand, it’s full of fast-paced decision making, supersonic speed marketing, and tons of extra work, from production, labeling, shipping, and so much […]

12 Tips to Help Spruce Up Your Website for the Holidays

Spruce Up Your Website for the Holidays!

With the holiday season upon us, there are plenty of things to do as a soapmaker. Between prepping for craft shows, filling orders, and nailing holiday promotions, one big part of your marketing is probably collecting a little dust. Despite website updates being one more thing to add to the pile and probably the last thing on […]

25+ Holiday Blog Post Ideas for Handmade Soap & Cosmetics Businesses

Holiday Blog Post Ideas for Beauty Businesses

Whenever I talk about or teach about blogging for business, the big question is always, always, always… What do I write about? I don’t know what I should post. The holiday season gives soapmakers tons of holiday blog fodder, and it’s the perfect time to line up some quick and easy holiday blog posts alongside your normal […]